In response to the increasing and widespread demand for carton recycling access in communities large and small, the Carton Council of North America has unveiled a new website, CartonOpportunities.org, designed to provide comprehensive information on the opportunities created for recycling professionals, elected officials and the entire packaging supply chain through carton recycling. The site also supplements an existing and popular website, RecycleCartons.com, which is focused on educating consumers.
A highly recyclable commodity, food and beverage cartons are rising in popularity as a packaging solution. Fueled by consumer and stakeholder demand, there is a growing need to have cartons accepted in more recycling programs and facilities around the country. CartonOpportunities.org was developed to meet this need.
The new website is designed to make it easier for anyone with an interest in carton recycling to find the information they need so they may join the carton family and begin to reap the benefits. When a recycling facility adds cartons and a community can start recycling their cartons, new opportunities arise. In addition to satisfying the needs of residents and opening up new revenue streams, when a new material is added to a program, all commodities stand to benefit by increased volume. It’s a winning proposition for everyone.
The Carton Council’s goal with this new website is to arm professional audiences with all the information and guidance they need in one place. With industry-specific, tailored information, elected officials and recycling and solid waste industry professionals will learn how the addition of cartons can make their recycling programs more robust and convenient for residents, divert more from their local landfills, save on landfill tipping fees, and reach diversion and Zero Waste goals faster. Packaging, sustainability and supply chain professionals will also find the site a valuable resource with information on how they can help promote carton recycling and be a part of a successful voluntary producer responsibility effort.
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